Case study, sports venue
The Winnipeg Goldeyes lifted suite catering pre-orders 15% across Shaw Park
Mobile ordering and suite catering pre-ordering across the ballpark grew catering pre-orders and concession sales without adding staff.
Sports venue, suite catering
Measured outcomes
- +15% catering pre-orders
- +5% concession sales
Shaw Park, partnered since 2021.
These are venue results in the ballpark’s catering suites and concessions, not a business and industry catering metric.
What changed
From manual work to one connected flow
Before App8
- Concessions and suites on traditional service
- 27 stands plus the suites to cover
- A ceiling on guests reached per night
With App8
- Fans order from their seats
- Hosts pre-order suite catering
- More served with no extra staff
The challenge
The Goldeyes serve a full ballpark at Shaw Park, 27 concession stands plus the Skysuites. Concession lines and suite catering orders ran on traditional service, which capped how many guests the team could reach on a busy night.
The solution
The Goldeyes added mobile ordering and suite catering pre-ordering on App8. Fans order from their seats, and hosts pre-order suite catering, so the team spreads demand across the night and serves more without adding headcount.
The results
Suite catering pre-orders rose 15% and concession sales 5%, with no extra staff on the floor.
The team at App8 has become a second family to me. They legitimately care about their clients, and it shows in their customer service.